Wes’s deep retail expertise and extensive commercial acumen have been acquired over the course of his 35 year career.
His potential was recognized early on in his career when he was hired by Fairview Electronics and later Bay Bloor Radio. Shortly thereafter he was promoted to the ranks of management.
In 1982, Wes was approached by a small, start-up company on the West Coast of Canada called Future Shop. He accepted the task of launching Future Shop’s second store in Richmond, BC.
Three years later, Wes was tasked with leadingFuture Shop’s Alberta expansion and, while acting as District Manager, was promoted to Director of Operations. Soon thereafter, Future Shop acquired the title of Canada’s number one consumer electronics retailer and Wes was promoted to Vice President of Operations of Canada, with responsibility for sales of$1.5 billion.
In 2003, Best Buy acquired Future Shop and Wes was tasked with the opening of a fleet of Best Buy stores under their banner as well as running and growing the profitable Future Shop brand.
Wes’s leadership played a key role in the positioning of a dual-brand strategy; Best Buy and Future Shop as the top consumer electronics retailers in Canada, with sales of approximately $6billion and close to 22,000 employees.
Wes went on to help Best Buy International develop a strategy for entering China’s highly fragmented market while maintaining responsibility for Operations of the Number One and Number Two volume Electronics Retailers in Canada.